Tag Archives: communications

When The Risk Is Worth The Gain

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“If it scares you, it might be a good thing to try.” – Seth Godin

We’ve heard countless times over how it’s better to risk than to wonder.

Over a year and a half ago, I picked up my life and moved to New York City. The more surprising part of the story is that I’d never stepped foot in New York once before moving, nor did I know anyone living here. It was the epitome of embarking on a journey into the unknown.

In a city of over 8 million people, I had me, myself and I.

Looking back now, I realize I was building a life I had not only dreamed of, but a life that would prepare me for all the decisions that would come once I arrived. I was inherently an
independent person. I’ve always been comfortable with handling change and I’ve always been the type to choose the bigger adventure.

There was no calling home if I was lost. I couldn’t expect to come home to Mom’s homemade dinner, and no matter how crazy things got, there was no turning back.

In the world of public relations, calculated risks are what prepare us to stand out amongst the crowd. You make decisions that you could fail at, no matter how strategic they may seem ahead of time.

I look at this journey as one of success. I moved out of my home country at 22, ready to build a life of my own. I was building a foundation in an unfamiliar world, but creating a life I’d always wanted – and I wasn’t going to stop.

In a matter of weeks I knew I’d found home. I found a city that fed off of hard work and
determination. I found like-minded individuals who went out of their comfort zone to prove something to the world – that they too were capable of great things.

I’m writing this post to not only reflect, but to also encourage anyone sitting at a crossroads wondering which decision to make. I had the option to stay in Toronto, start my career off an hour away from home, and be happy with wherever that led. For me, that was the easy choice. That was the lesser of the risk and it felt safe.

If I can give any piece of advice for young professionals, it would be to choose the riskier option. Uproot your life for the unknown, because on the other side is a world that will teach you
everything you need to know about challenges, fear and failure. But more importantly, on the other side of that risk is opportunity.

Two weeks ago I started as a Senior Account Executive at Clarity PR in New York City.

I did it.

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One Heel Ahead Celebrates 1 Year

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“When you set down the path to create art, whatever sort of art it is, understand that the path is neither short nor easy. That means you must determine if the route is worth the effort. If it’s not, dream bigger.”  – Seth Godin

It seems like it was just yesterday when I launched One Heel Ahead. I look back on some of my old posts, and feel overwhelmed by how far the blog has come – but also how different my life is from where I was when it started. It’s nice to have a curated document of my thoughts, where I can see how my writing has developed, and how I’ve developed as a person.

The last few months have been crazy, to say the least. I will admit that there was some time in between posts, and for that, I am incredibly sorry! Between finishing my Masters, and working full-time, along with the need for some kind of social life, time seemed to escape me.
I’m working diligently to keep up-to-date.

As One Heel Ahead begins to delve into it’s second year, I just want to thank all of you – my faithful readers – for visiting, supporting, and encouraging the blog. It certainly would not be what it is today without all of you returning to see what I conjure up! I started 1HA as a way to brand myself as an individual, looking to pursue a career in Public Relations.

For me, the blog has developed into so much more than that. It’s become a full-fledged journey of a career in PR, and a source for any communication professional. It’s intended to guide,
inspire and discuss the business of talking with an audience. As well, it’s a way for me to connect with a community of individuals interested in the topic – and pursuing the field as a profession.

Thank you to all my readers for your endless amount of support!

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The Value of Blogging in Communications

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“We write to taste life twice, in the moment and in retrospection.” - Anaïs Nin

Chances are if you’re in public relations, the thought of starting a blog has crossed your mind.
More than likely, your communication classes have either required the task, or suggested it. If you’ve started one, but have fallen behind, keep reading. Even if you aren’t in PR, I’ll make a case on why you should consider the leap.

Experience.

It doesn’t matter if you are a teacher, a digital strategist, or an avid baker, blogging is a great
opportunity to add experience to your resume. It enables you the opportunity to create
a brand for yourself. For those of you asking, a brand is a way to uniquely represent yourself
to the world. When you walk into a job interview, you’ve not only had a chance to improve your writing skills, you also have experience developing creative content and a narrative around yourself.

Online Portfolio.

Everyone loves a hardcopy portfolio. However, in the age of technology it is much quicker to type in a URL and have all of it right in front of you. Another perk to having a blog is the chance to build your landscape of content (photography, writing, social/digital media). There are so many skills that come from its development and continuation. Not only are you showing
commitment towards something you do outside of your job, you’re also showcasing your ability to construct new ideas.

Networking Opportunities.

It takes time to build your blog, and its followers. You have to establish yourself as credible, trustworthy and devoted to your readers. If you set a standard number of posts per week, live up to that expectation. Most importantly, this is an opportunity to share your ideas to an online network. When you have established a regular reader base, this becomes a network of valuable people who believe in what you have to say. You’ve become someone they rely on for
new information. It is with this reader base that you have developed connections in
different industries.

These are just a few of the reasons that make blogging essential for every communicator. (And we all communicate!) It is a great tool for everyone to learn. It doesn’t matter what you blog about, as long as you are passionate about the topic. It is through blogging that you can brand yourself as a thought leader, and an influencer in an industry. You have the power to share your ideas.

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